• James Purvis

7 Differences Between an "A Player" Sales Demo vs. "B Player's"

I recently took the "Demo Master Class" from revenue intelligence software company, Gong, and it was extremely intriguing and eye opening. It got me to re-think my entire approach to product demos and the tweaks I've made are driving more engagement from prospects and leading me to shorter sales cycles and bigger deals. If you follow the 7 "A Player" Principles for Product Demos below, I'm super confident that you will achieve similar results. The even better news for you is that 90% of reps are doing demos the traditional way which is the "B Player" approach! It