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James Purvis
Dec 18, 20244 min read
Zero to One: Crafting and Executing a Winning Go-To-Market Strategy for Tech Startups
Building a startup is one thing; bringing it to market is another. For tech startups in their “zero to one” phase—where the goal is to...
15 views
James Purvis
Feb 22, 20244 min read
Rethinking the Role of a Champion in Collaborative Deal Making: Is 'No Champion = No Deal' Outdated?
For years, the mantra in tech sales has been clear: no champion, no deal. These internal advocates have been hailed as...
130 views
James Purvis
Jul 21, 20235 min read
10 Sales Leadership Weapons from Rubrik CRO, Brian McCarthy
Brian McCarthy serves as our Chief Revenue Officer (CRO) here at Rubrik where he has led our global go-to-market sales strategy for over...
1,667 views
James Purvis
Jun 8, 20236 min read
The Art and Science of Company Valuation
Working for a tech startup that wants to go IPO is an exciting opportunity. You get to be a part of something new and innovative, and you...
55 views
James Purvis
May 1, 20237 min read
3 Ways ChatGPT Can Supercharge Sellers
The ChatGPT craze continues and it's excitement has spread into the the realm of enterprise sales. It's truly "mind blowing" technology...
133 views
James Purvis
Feb 23, 20236 min read
From Sales Rep to CRO: Zscaler's, Dali Rajic's Advice on Climbing the Sales Leadership Ladder
Whether you're a rep who was recently promoted into sales management or an existing sales leader who wants to further climb the ladder,...
1,039 views
James Purvis
Feb 10, 20235 min read
4 Dangerous Weapons My Top Seller Mastered That's Demolishing His Competition
One of the top reps in all of Rubrik is John Koretoff. It's not even arguable at this point. I happen to be fortunate enough to have John...
236 views
James Purvis
Sep 6, 20222 min read
Unfinished Business
The best way to describe my journey since leaving Rubrik back in February 2021 is like someone who went overseas and studied abroad....
104 views
James Purvis
Aug 23, 20225 min read
All Sellers Start off Fat. How the Pros Get and Stay Fit.
Ok, I know what some of you are thinking. “Wow, that’s a pretty abrasive and uncomfortable statement to make Mr. Purvis!” Hang tight, I’m...
130 views
James Purvis
May 5, 20226 min read
3 Lessons I Learned Selling in "Stealth"
8 months ago, I joined a stealth-startup for the very first time. As a guy who loves being part of early-stage, venture-backed tech...
95 views